
Financial Challenges and Business Restructuring
In early 2025, Pinky Cole, the visionary behind the popular plant-based burger chain Slutty Vegan, encountered significant financial hurdles that led to the temporary loss of her multi-million dollar business. The company’s corporate overhead had escalated to approximately $10 million, creating an unsustainable financial strain. Recognizing the severity of the situation, Cole made the difficult decision to restructure the business. On February 13, 2025, she relinquished control and ownership of Slutty Vegan to an assignee, aiming to facilitate a comprehensive reorganization.
Life-Threatening Car Accident
Amidst these professional challenges, Cole faced a personal crisis that further impacted her perspective. While driving at 70 mph on an Atlanta highway, a mattress unexpectedly flew into her car’s windshield, resulting in a severe accident. This harrowing experience necessitated hospitalization and prompted Cole to take a step back from her business endeavors to focus on her recovery and reassess her priorities.
Reacquisition and Revitalization of Slutty Vegan
Demonstrating resilience and determination, Cole successfully reacquired Slutty Vegan on March 28, 2025, through her newly formed entity, “Ain’t Nobody Coming to See You, Otis LLC.” With renewed vision, she initiated plans for “Slutty Vegan 2.0,” aiming to revamp the brand with new strategies and intentions. This revitalization includes global expansion efforts, with potential ventures in Dubai and Africa, and exploring opportunities for franchising to broaden the brand’s reach.
Expansion into the Hospitality Industry
Beyond revitalizing Slutty Vegan, Cole is expanding her entrepreneurial footprint in the hospitality sector. Together with her husband, Derrick Hayes, owner of Big Dave’s Cheesesteaks, she is establishing the Hayes Hospitality Group. This joint venture aspires to build a comprehensive food empire, leveraging their combined expertise to create innovative dining experiences and further solidify their influence in the culinary world.
Through these endeavors, Pinky Cole exemplifies resilience and innovation, transforming challenges into opportunities for growth and expansion.