With human evolution and as we get to know our skin better, the time has come to move from the products that harm our body to the just-right ones.
Makeup, better known as cosmetics, is a composed mixture of chemical compounds ‘gotten’ from natural or synthetic sources. These cosmetics are used to improve a person’s outward and sometimes inward appearance. Makeup includes foundation, concealer, powder, lipstick, eyeshadow, primer, and so on.
Cosmetics have various uses and purposes; some are used to cover up blemishes, some are used to enhance natural features, some cosmetics are made and used to cleanse and protect the body from harsh weather conditions.
Knowing the composition of the products we use on our skin and, mostly, our face is very important. Many products are created with toxic chemicals, therefore, causing harm to the human body, such as skin infection, skin disease, and even terminal illness.
Chemicals such as formaldehyde are extensively common in the making of skincare products and hair products, but when the body is exposed to this kind of chemical long-term, it can be a major cause of cancer.
When choosing your makeup products, it is important to know which product is doing you more harm than good. Meanwhile, a lot of people are of the notion that once the product is all-natural, then it’s expensive. This isn’t the fact at all.
Therefore, we will be mentioning 20 non-toxic makeup brands that use natural raw materials for their cosmetic products and are also very affordable. You can look good on a budget.
1. Alima Pure
Alima Pure, owned by Kate O’Brien, is a natural cosmetic brand founded in the year 2004. For example, Alima Pure matte foundation is made with mica to give the opacity and matte feel, titanium dioxide as a naturally occurring pigment that acts as a sunblock, and iron oxides which are all mineral pigments that are derived from purified, oxidized iron.
While other brands use harmful chemicals in creating their products for the desired glow and long shelf life, Alima Pure ensures that all their products are non-toxic and are designed to improve and enhance the skin in the most natural way.
2. River Organics
The use of eco-friendly products has been a great leap toward helping the earth heal from the toxic gases in the air. But these natural eco-friendly products are also as good for the body as they are good for mother earth.
River Organics is an eco-friendly brand that makes its products out of nature, seeds, trees (all-natural). This is why it is even called ‘sustainable vegan beauty.’
Unlike toxic products, River Organics products are made of sunflower seed, candelilla wax, jojoba oil, arrowroot powder, among others. These natural raw materials are non-toxic and beneficial to the human body.
3. Lawless Beauty
In 2015, Annie Lawless stepped aside to develop her natural beauty brand. These non-toxic and affordable makeup products are made with natural resources, making them gentle and not harsh on the skin and human health.
Lawless Beauty products are made to be free of potentially toxic and carcinogenic ingredients.
These products are made of water, ginger root extract, Tropaeolum majus flower/leaf/stem extracts, castor seed oil, kernel oil, and so on. The proper and intentional exception of toxic materials is a significant flex for the brand, plus the availability and affordability of the products.
4. Au Naturale
Au Naturale Cosmetics is a brand that prides itself in the production of non-toxic, organic makeups that are made free of parabens, sulfates, gluten, and nanoparticles. They make all their products with their consumers in mind, putting the health of anyone that uses their products first.
The Au Naturale finishing powder pro is formulated without animal bi-products, synthetic preservatives, fillers, or toxins.
The finishing powder is 100% natural, cruelty-free and vegan. So are all of Au Naturale’s products, ranging from the essential eye kit to the face products to the skincare products. They are all-natural.
5. Clean Faced Cosmetics
Many other cosmetic brands use petrochemical ingredients, such as charcoal, but Clean-Faced cosmetics are made from extremely natural ingredients from plants, seeds, leaves, and roots. Clean-faced cosmetics is a brand of sustainable makeup.
From the beginning of production, Clean-Faced cosmetics have been made from ingredients such as pink clay, beetroot extract, rose powder, coconut oil, shea butter, candelilla wax. Steering away from unhealthy products and creating non-toxic and safe products that promote health and happiness.
6. Vapour Beauty
Vapour Beauty is a progressive cosmetic brand with a contemporary point of view, owned by a former artist Kristine Keheley who had a rare love for colors. Since the commencement of production by Vapor Beauty, the company has always used organic and natural ingredients.
These products are also cruelty-free, which means animals or animal by-products are not used in any production stage.
7. 100% Pure
Since 2004, 100% Pure cosmetics have been faithful to the letter. They are a non-toxic makeup brand. The brand consistently makes its products with vegetables, similar plant pigments, tea, and fruits to create non-toxic cosmetics.
As there are many untested and toxic products out there, 100% Pure cosmetics are naturally made and tested clinically. 100% Pure makeup products are made from organic matter and cold-pressed with no unrefined ingredients, synthetics, or toxic dyes.
Furthermore, all makeup kit goes through the vigorous 9-step procedure to ensure purity, stability over time, and potency. The brand is committed to making naturally formulated and cruelty-free makeup and skincare products.
8. ILIA Beauty Clean Makeup
Driven by the belief in the skin that looks and feels like skin, the ILIA collection of clean makeup products brings forth non-toxic beauty products accompanied by remarkable skincare benefits.
It is a non-toxic makeup brand famous for multi-use sticks and serum foundations made from natural and USDA-certified organic ingredients. The founder Sasha Plavsic started Ilia in the year 2011 as a result of her hate for toxic ingredients used to make her favorite lip balm.
All of Ilia’s non-toxic products are carefully formulated with natural organic ingredients, making them safe for the skin and leaving a luxurious look and feel. This brand also prioritizes sustainability by using recycled glass and paper for packaging.
9. Juice Beauty
Launched in the year 2005 but added the skin-nourishing makeup line made of natural, organic, and sustainable ingredients due to the addition of Gwyneth Paltrow board as a creative director in 2015.
Juice Beauty is the ‘OG,’ i.e., Original Green clean beauty brand that uses vitamin-rich organic ingredients throughout the versatile selection. Every product is made with botanical juice-based ingredients instead of petroleum and photopigments (plant pigment coloring).
These clean beauty products will help you find the perfect natural alternatives to potentially harsh synthetic ingredients used commonly in the beauty industry. Juice Beauty makeup products are natural and organic products that have also been tested clinically.
10. WELL People
WELL people’s non-toxic makeup is the affordable creation of a cosmetic dermatologist and makeup artist. WELL people only use the cleanest ingredients, such as turmeric, rosehip, broccoli seed oil, green tea.
All these ingredients are ethnically sourced, and renewable botanicals make these revitalizing cosmetics nourish and soothe as they should.
Every WELL botanically based products leave a lightweight and hydrating feel lives and sit naturally on the skin with no caked or creased look. WELL makes non-toxic makeup products and beauty products for people that prefer a softer look, thereby causing the absence of petroleum products or fillers that can be harmful and toxic.
11. BITE Beauty
BITE Beauty is a Canadian-based cosmetic company that was founded in the year 2011 by Susanne Langmuir. BITE Beauty cosmetic specializes in lip products, and all their products are made with food-grade ingredients.
Their vegan lip color is made from fruits and cocoa butter. These products are made with everyone and every skin type in mind.
BITE Beauty began with the craving and urge for clean beauty, a kind of beauty given naturally and ethnically that performs up to your set standard and above without posing harmful to your skin. Bite beauty is clean beauty fuelled by skin-loving superfoods with bold and skin-loving ingredients.
12. Lily Lolo
Lily Lolo is a natural makeup brand created in 2005 by Vikki Khan in England. This affordable non-toxic makeup brand has, over the years, made the makeup routine more bearable and enjoyable due to their natural products that are formulated thoughtfully with clean and naturally derived ingredients.
Every product is free from harsh chemicals, fillers, and dyes and possesses anti-bacterial properties to help improve the skin. Lily Lolo powders, bronzers, and foundations are made to give women that impeccable, airbrushed complexion.
13. Elate Cosmetics
In 2005, Melodie Reynolds created Elate cosmetics after 20 years of experience in the beauty world. With a passion for sustainability, Melodie Reynolds created a line of products that encourage ethnicity, clean and natural beauty.
Elate Cosmetics is a cruelty-free, ethical practicing brand that offers a complete line of pure and vegan makeup products that are gluten-free and sustainably packed. The ingredients used are organic, palm-oil-free, and chemical-free.
Each product is beautifully housed in bamboo containers, making most of these products waste-free. The founder of Elate cosmetics noticed how hard it was to find a non-toxic beauty product and when you did find it, it would be expensive.
14. RMS Beauty
You have likely heard about this particular brand because it has many celebrity fans. RMS started when a makeup artist named Rose-Marie Swift began experiencing severe health issues and discovered that a lot of daily beauty products she uses contain harmful toxic ingredients.
She created RMS so that other people would have access to natural organic beauty products that works and flourishes the skin with anti-aging properties.
15. Kjaer Weis Makeup
Unhappy with the abundance of toxic beauty products and scarcity of non-toxic ones, after thorough research that took eight years, Kirsten Kjær Weis launched the perfect brand in 2010, a brand that created makeup products with the highest quality organic and clean ingredients.
This non-toxic makeup brand is affordable and became the real deal when it launched its refillable packages and allowed up to 2-3 refills after purchase.
Kjaer Weis is where comfort and affordability meet natural and organic beauty. The ingredients are all adequately vetted, chosen, and clinically tested. These certified ingredients are free of synthetic fragrance, silicone, and parabens.
Began in 2015, the Kosas brand took the front seat in the clean beauty space, or let us say they took the wheel. With a collection that entails cruelty-free, vegan, and non-toxic products ranging from tinted foundations, concealers, lipsticks, and highlighters.
These products are clinically tested to be clean, comfortable, and suitable to improve the quality of the skin. Kosas combines flawless shades ranges with botanical-rich formulas, producing makeup that is as good on the skin as it is beautiful to look at, complimenting an array of skin tones with gorgeously pigmented products.
17. Beauty Counter
Beauty Counter is one of the leading brands in the clean beauty products advocacy as their products are free of all the banned and questionable ingredients used across the beauty ingredients.
The brand’s mission is to get safer beauty products into everyone’s hands and make everyone feel comfortable and confident in their daily makeup routine. This green beauty brand produces outstanding products that speak to the skin and make the skin feel safe.
The brand believes in making the entire beauty space clean, and with the production of zero waste deodorants, they show intentional efforts to create products with natural and plant-based ingredients. It is an obvious sign and intentional effort for their future eco-initiatives.
18. Gabriel Cosmetics
Gabriel Cosmetics prides itself on the production of sustainable and affordable natural beauty. The brand makes its products with 100% natural ingredients, no synthetic chemicals or animal by-products.
Gabriel products are certified organic and cruelty-free. These products are made to feed the skin and nourish it without causing harm.
Saie makes luxury quality and affordable makeup without any toxic ingredients and is packed with nourishing skin-loving ingredients. Saie uses ingredients that are sourced ethnically totally does the best to avoid an energy footprint. The products are as clean as they are supposed to be with no compromise.
Saie wants you to ‘saie’ hello to clean, healthy, fragrance-free, cruelty-free, organic, dermatologist-tested, hypoallergenic, and paraben-free products. The branding also doesn’t contain any toxic ingredients or material.
20. Plain Jane Beauty
Plain Jane Beauty is generally known as the best organic makeup brand. Allow nature to be your concealer and foundation with plain-jane beauty products. The brand creates an inclusive range of products for all skin types and tones.
All Plain Jane Beauty products are made with mineral pigments met with the right regulation and certification for clean beauty.
The moment has come to be more conscious and make a transition to organic and the natural, accompanied with the thought of the saying that what you put on your skin or your body affects your health.
The uproar of confusion that comes with brands that use toxic and harmful ingredients to promote their products. Most of the makeup brands in circulation today are not clean or free of toxic ingredients, and even when you find clean products, they are costly and hard to find.
Our skin is the largest organ in the body, and almost everything we put on our skin is sucked into the bloodstream, which means that every product we apply to our skin matters.