Laff TV was rebranded as Ion Mystery in February 2023.
Laff TV, which was known for its lineup of comedy programming, including sitcom reruns and feature films, underwent a significant change in 2023. In February, the network was rebranded as Ion Mystery. This rebranding was part of a larger strategy by the parent company, Scripps Networks, to realign their portfolio of networks. The change reflected a shift in focus towards mystery and crime drama content, which has been growing in popularity among viewers. The rebranding included not only a change in the network’s name but also an overhaul of its programming slate to include a variety of mystery and crime series, both classic and contemporary. This move was aimed at capturing a different segment of the television audience and diversifying the offerings of Scripps Networks.