Zay Hilfigerrr, best known for co-creating the viral hit “Juju on That Beat,” has faced legal issues and a decline in mainstream popularity since his initial success. However, he continues to make music and remains active on social media platforms.
After the release of “Juju on That Beat” in 2016, Zay Hilfigerrr, whose real name is Tyjuan Peoples, and his co-creator Zayion McCall, shot to fame when their song became a viral dance challenge. The track peaked at number 5 on the Billboard Hot 100 chart and was RIAA-certified double platinum. The success of the song led to appearances on television shows and a deal with Atlantic Records.
Despite the initial success, Zay Hilfigerrr’s follow-up music did not achieve the same level of popularity. His public visibility waned as the viral nature of his hit song faded. In addition to the challenges of maintaining a music career, Zay Hilfigerrr has had some legal troubles. In 2017, he was reportedly involved in a domestic dispute, although details about the incident and its resolution are not widely known.
Zay Hilfigerrr has continued to release music and engage with fans through social media. He has put out several singles and music videos, attempting to pivot his career beyond the viral hit. His presence on platforms like Instagram and YouTube suggests that he is still pursuing his passion for music and entertainment, even if he hasn’t replicated the massive success of “Juju on That Beat.”
The music industry is known for its fast-paced and ever-changing nature, and many artists who experience viral fame struggle to sustain it. Zay Hilfigerrr’s story is a testament to the challenges of building a lasting career in such a volatile environment. Despite the obstacles, he remains a figure in the music scene, working to evolve his artistry and connect with his audience.
