Mark and Ethan ended their collaborative YouTube channel, Unus Annus, after one year, as planned from the beginning. They deleted all of the content to emphasize the concept of impermanence.
Mark Fischbach, known as Markiplier, and Ethan Nestor, known as CrankGameplays, embarked on a unique project called Unus Annus in November 2019. The premise of the channel was to post a video every day for exactly one year, after which they would delete the channel and all its content, effectively making it a time-limited experience. The Latin phrase “Unus Annus” translates to “one year,” reflecting the project’s lifespan.
Throughout the year, Mark and Ethan created a variety of content, ranging from vlogs and cooking videos to more adventurous and often absurd challenges. The channel quickly amassed a large following, with fans who were drawn to the channel’s concept and the chemistry between the two creators.
The project explored themes of mortality and the importance of making the most out of the time we have. It was an exercise in digital impermanence, a stark contrast to the usual practice of creating content for the internet with the intention of it lasting indefinitely.
As promised, on November 13, 2020, after exactly one year of activity, Mark and Ethan hosted a final live stream on Unus Annus, counting down to the channel’s deletion. True to their word, once the clock struck zero, they deleted the channel and all of its videos, leaving behind only the memories in the minds of their viewers and the impact of the project’s message. The end of Unus Annus was met with a mix of emotions from fans, who had formed a tight-knit community around the channel’s content and ethos.