Bounce TV is still operational as a broadcast television network targeting African American audiences. It continues to offer a mix of programming, including movies, sports, and original series.
Launched in 2011, Bounce TV was created as a free-to-air network designed to serve African American audiences with a blend of original and acquired programming. The channel was founded by Martin Luther King III and Andrew Young, among others, and it has since become a staple in many households, particularly those without cable subscriptions, as it’s available over-the-air in numerous markets.
Bounce TV’s programming strategy has been to offer a mix of entertainment that includes movies, sports events like boxing, and reruns of popular series, as well as original programming. The network has also been involved in the production of original movies and series, which have contributed to its growth and popularity.
In terms of distribution, Bounce TV has expanded its reach over the years. It initially launched on the digital subchannels of local television stations and has since become available on various cable and satellite platforms. The network has also embraced the digital age by offering content through its website and via the Bounce TV app, which allows for streaming on various devices.
Despite the rapidly changing television landscape with the rise of streaming services, Bounce TV has managed to maintain its presence and continues to grow its audience by staying true to its mission of serving the African American community with relevant and entertaining content.